Think about: goals that you have imported into Whatsapp Number List Google Ads, on which you are optimizing your ads, audience lists that you send to Google Ads from Universal Analytics, and any other site stats you now import into Google Ads. You Whatsapp Number List must therefore link your Google Ads to Google Analytics 4. Then your conversion data will remain visible in Google Ads, which are used for bid optimization if you link Google Ads with both Universal Analytics and GA4.
You want to avoid double-measurement of Whatsapp Number List conversions in Google Ads. To do this, you can remove the UA goals from Google Ads and then import the conversions from GA4. The disadvantage of this method is Whatsapp Number List that you cannot compare the conversion measurement from Universal Analytics and GA in Google Ads. Also read: 5 alternatives to Google Analytics (GDPR proof) Convert primary to secondary A better option is to convert the conversions from Universal Analytics from primary to secondary conversions in Google Ads.
You do this in Google Ads as follows: under Tools and Whatsapp Number List Settings click on Measurement – Conversions, then click on edit the specific target, in the drop-down menu, choose Secondary action (only observe) . Convert Whatsapp Number List Google Ads conversions from primary to secondary. After that you will need to import the conversions from GA4: under Tools and Settings click on Measurement – Conversions , choose + New conversion action , then import and choose Google Analytics 4 properties , then click continue and save